Threat or Promise?

When customers tell you that they would recommend your brand, it’s up to you to make sure they get the chance. Link highly satisfied survey respondents to Social Media outlets, so they can promote your company with the most credible advertising currency available—peer recommendation.

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Spread the Word

  • In today’s hyper-networked world, each satisfied customer has the potential to influence hundreds of people

  • Give your most satisfied customers ample opportunity to share their experience with their online connections
    • incentive strategy

    Decide on the best methods for rewarding willing promoters who share their love. Just remember, don’t try to buy them off. Keeping authenticity intact is vital to maintaining real word-of-mouth impact.