Richard D. Hanks, Chairman and President of Mindshare Technologies, a leading provider of Enterprise Feedback Management, was selected to deliver a keynote address at the AAPICU Annual Conference, February 18-20, 2010 in Scottsdale, Arizona. Mr. Hanks remarks centered on treating students, family, faculty, staff, and donors all as customers. He outlined some suggestions for attacking internal processes and attitudes to create a customer-centric organization. Additional recommendations included a call to action, particularly focusing on service-lapse recovery and problem remediation in the academic setting.

The American Association of Presidents of Independent Colleges and Universities is a nationwide group solely for presidents of independent colleges and universities. From the founding of Harvard College in 1636 to the present day, those colleges and universities independent of state control have been on the frontiers of education, preparing the finest leaders for a democratic society. AAPICU members believe that the public good is best served when they are free to pursue their institution’s own missions and high values, even when these run contrary to prevailing public or government tides.

About Mindshare Technologies
Mindshare drives operational improvement. Using Mindshare, companies improve operational excellence, foster consumer satisfaction, build customer loyalty, and support employee retention. Our industry experts guide clients in building comprehensive enterprise feedback management (EFM) solutions. Mindshare's proprietary survey technology captures the voice of the customer in real-time and immediately transforms it into actionable intelligence through powerful and incisive reporting. Mindshare serves more than 25 different industries including travel, hospitality, restaurant, financial, salon, automotive, and retail. For information, visit www.mshare.net.