Fast Company Magazine Adds Mindshare Technologies CEO John Sperry to its 30 Second MBA Library
Answers "How do you encourage empoyees to share ideas?"
Mindshare Technologies CEO John Sperry was recently added to the line-up of contributor to Fast Company's "30 Second MBA" video series. Mr. Sperry's first video was recently posted. Click here or on the image below to view. You'll be taken to the 30 Second MBA website.

Transcript:
How do you encourage employees to share ideas?
Well, it all starts with company culture. Here at Mindshare Technologies we have a concept I call "5X". Now a "5X" idea is 5 times faster, 5 times more efficient, 5 times better, what ever it might be. Each employee has a chance to come up with a 5X idea and then go through and have it grouped together into what we call a "5X release". These ultimately end up as products our customers can then consume. In other words, each employee has a chance to actually be an inventor and push a new product out into the field.
About Mindshare Technologies
Mindshare drives operational improvement. Using Mindshare, companies improve operational excellence, foster consumer satisfaction, build customer loyalty, and support employee retention. Our industry experts guide clients in building comprehensive enterprise feedback management (EFM) solutions. Mindshare's proprietary survey technology captures the voice of the customer in real-time and immediately transforms it into actionable intelligence through powerful and incisive reporting. Mindshare serves more than 25 different industries including travel, hospitality, restaurant, financial, salon, automotive, and retail. For information, visit www.mshare.net.
Mindshare drives operational improvement. Using Mindshare, companies improve operational excellence, foster consumer satisfaction, build customer loyalty, and support employee retention. Our industry experts guide clients in building comprehensive enterprise feedback management (EFM) solutions. Mindshare's proprietary survey technology captures the voice of the customer in real-time and immediately transforms it into actionable intelligence through powerful and incisive reporting. Mindshare serves more than 25 different industries including travel, hospitality, restaurant, financial, salon, automotive, and retail. For information, visit www.mshare.net.



