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Mindbite?

Mindshare and Soundbite partnership gains the attention of the CRM industry.

Nov 27, 2006
This story was first published on CRMchump.com, a blog serving the CRM industry. The original article may be seen here.

Another new partnership has been announced, hear ye, hear ye: Mindshare Technologies and SoundBite Communications to develop and deliver on demand Customer Experience Management (CEM) and Monitoring products has been announced.

According to TMCNet, "As per the partnership, they will work together to offer enterprise organizations with immediate customer feedback via automated voice messages in a hosted environment. This eliminates the need for live agents, as well any expenses associated with needing on-premise hardware or software."

Put plainly, the solution features a combination of Mindshare's survey and analytics together with SoundBite's hosted contact solution to "offer direct feedback using an outbound survey application immediately following contact-and ensuring that best service was received."

Company PR promises that "Using automated voice messages in a hosted environment allows businesses to reach customers faster without the need for live agents or on-premise hardware and software. As a result, businesses now have a cost-effective survey solution that can be applied to virtually any type of customer service initiative that is supported by a call center."

Asurion, a provider of specialty insurance, warranty and other marketing services to the wireless telecommunications industry, is leveraging the combined solution to continuously survey and measure customer experience with its roadside assistance service, of which it is reportedly the wireless-based leader.

Mindshare Technologies is a specialist in Customer Experience Management solutions, with clients in over 25 industries, including travel, hospitality, financial services, and retail, with customer sizes ranging from a fifty-unit fine-dining restaurant chain to a 7,000 seat call centers.

Headquartered in Burlington, Mass., SoundBite Communications is a leading provider of fully-hosted on-demand automated customer contact solutions. SoundBite's calling and messaging solutions, are used in sales, marketing, customer care and collections applications at over 250 organizations use SoundBite's solutions in the collections, financial services, retail, utilities, telecommunications, insurance, healthcare and media industries. SoundBite numbers show the company delivered over 500 million calls and 200 million messages in 2005.


About Mindshare Technologies
Mindshare Technologies' business monitoring tools help companies improve operational excellence and minimize customer attrition through personal customer involvement. Mindshare's proprietary survey technology captures the voice of the customer in real-time and immediately transforms it into actionable intelligence through powerful and incisive enterprise reporting. With Mindshare, companies can determine the type of information they collect, who can access it, and how it's reported. As a hosted system, Mindshare is affordable and flexible, with surveys and reports tailored to fit individual needs. The reports are web-accessible 24/7 or by timed email delivery. Mindshare serves more than 25 different industries including travel, hospitality, restaurant, financial, salon, automotive, and retail. Clients range from small regional chains to large multinational corporations. For information, visit www.mshare.net.