Why Mindshare? - Glossary
The "Mighty 32":
Represents the backbone of highly-devoted, service-minded Mindshare employees who built the company. The original eight worked for years with no salaries. The term "Mighty 32" was coined by a potential client during the final stages of an RFP. She couldn't believe our system and our people could deliver so much more than the other competitors, some of whom were 30 times our size. She asked, "And who will do this, you and your mighty 32 employees?" We won the RFP, and the nickname "Mighty 32" was born. T-Shirts included.

- A Sense of Urgency
- Actionable
- Automated Surveys
- Balanced Scorecard
- Bald Men
- Brand Touch Points
- Call Center
- Contact Center
- Continuously
- Consistency
- Convenient
- Cornell
- Costco Run
- Cost-Effective
- CRM
- Customer-Centric Organization
- Customer Experience
- Customer Loyalty
- Customer Retention
- Customer Service
- Customizable
- Death Trap
- Demo
- Easy-to-use
- Employee Satisfaction
- Enterprise Feedback Management (EFM)
- Flexibility
- Fly-by
- Hana Time
- Hosted Solution
- Instant Alert Notification
- Internet
- IVR
- Joke Books
- Lipstick on a Pig
- Million
- Mindshare Technologies
- Moon Dog Mayne
- Multi-Unit Companies
- Mystery Shopper
- Net Promoter Score (NPS)
- Platinum Rule of Customer Service
- Portillo
- Real Customers
- Real People
- Real-Time
- Recession
- Relationships Augmented by Technology
- Reports
- Robear
- Sample Size of One
- Simplicity
- Speed
- The "Mighty 32"
- "Ultimate Question"
- Unit-level
- Viking
- Volume
- Webinar
