Food and Beverage

Do you know what your employees are doing?

You spend millions of dollars on land leases, building construction and marketing for your new restaurant. Then you hire a $6 per hour employee to work directly with your single biggest asset-your customer. How do you ensure your employees are treating your customers properly? How do you know what your customers are truly thinking about your food establishment? If you were able to measure customers' perceptions of you, would you be able to improve their overall satisfaction?

Improve your consistency
Now you can truly understand what's happening at your restaurant. With Mindshare you can track your customers' perception of you to make sure the service experience is consistently positive. You can even isolate particular times of day or days of the week where you believe you have a problem. This helps you increase customer loyalty, retention, revenue per transaction, and frequency of purchase when someone has the same positive experience regardless of which restaurant they go to.

Measure. Implement. Monitor.
Trust Mindshare to provide you with accurate measurement of your customers' perceptions. From there you can implement new procedures, strengthen existing processes, and train your teams accordingly. Then, continually monitor the results of your efforts to discover the true impact of your improvements. Following this three step process will enable you to steadily improve your operational performance-and your customer satisfaction-with predictability and consistency.

Case: Restaurant
One retail restaurant owner was interested in understanding what his customers' experiences were like at each of his 300 restaurant locations. In visiting numerous locations, he noticed several areas that needed improvement across locations, including service speed, accuracy of order, cleanliness, and friendliness. The CEO chose Mindshare to monitor and measure what was going on in his stores every day.

With Mindshare's impact analysis, the CEO discovered that when speed of service was a "5" on a rating scale of 1-5, overall satisfaction was at 86 percent. When speed of service dropped to a "4," overall satisfaction fell to 34 percent. The data showed him where he needed to focus to make the biggest impact, and what he needed to monitor. Now he spends a minimal $50- $70 per location per month to get a clear understanding of what's happening at every store, so he can implement changes that improve customer satisfaction.

Hosted Model
Mindshare is hosted on the Internet. That means you can get up and running in a couple of days. No software to install, integrate or update. The entire system, including our real time reports, runs online. You use a simple dashboard that you control. Just log in through your secure password and begin learning what's truly going on in your business-up to the minute.

Find Out More
With Mindshare, you can make sure that no one leaves your restaurant disappointed. So begin tracking your customers' experiences today. You'll discover precisely what you can to do to keep them coming back for seconds.