archive for January, 2012

If It’s Not Memorable, It’s Not an Experience

Posted on: January 30th, 2012 by Lonnie Mayne - Customer Experience Officer

Last week, Mindshare announced that my role in the company is changing. I’d like to say that it’s not really about my role but about our desire to continuously improve upon the experiences we give our clients each and every day.

Each day changes the landscape of the future. Each day literally outdates the day before it. In such a reality, Mindshare Technologies understands that it can be the best company imaginable, using the smartest technology and offering the coolest experience at the end of one day—and still find itself making improvements the following morning. Knowing how to identify and act on these daily opportunities for improvement is the hallmark of real leadership.

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